Radik Adiulin
Product Manager
Summary
“It’s never too late”
Product manager with a solid sales background. I love to find real customers’ and users’ problems, create and develop hypotheses that drive product metrics and bring value to customers. As a product manager, I worked with UX, Devs, Sales, Management, and Content teams, managing products and features through their lifecycle.
- English – Advanced (C1)
- Relocation – ready
- Working remotely – sure
- Business trips – easy
Work Experience
Product Manager
EPAM・Apr 2022–Present・Yerevan
I joined EPAM as a Product Manager for Anywhere Business, which helps VC-backed start-ups, and small and medium businesses to scale their software development teams while preserving the enterprise-grade level of service quality. The primary goal is to increase conversion rates from the organic acquisition channel.
- Evaluated and refined value proposition to the sales team
- Increased transparency through setting up analytics to track product metrics: Google Analytics, Google data studio
- Doubled conversion rates from site visitors to leads: established hypotheses tracking progress, restructured site user journey
- Aligned product vision and strategy with stakeholders’ business goals resulting in a roadmap
- Completed the site redesign: created concepts, developed mockups, submitted and refined the resulting backlog to the dev team
Head of Consulting
QED.consulting・Sep 2019–Mar 2022・Kazan
During my work at QED, I was responsible for the projects’ delivery, managed a team of consultants, and acted as a Marketing Product manager in consulting projects.
- Defined and structured internal consulting products → reduced time needed to prepare proposals for customers
- Established team project environment and structured processes → increased transparency of team capacity to management
- Successfully closed customers projects → designed value propositions, audited product sales metrics, and tested hypotheses of sales scenarios
Partner Account Manager/Account Executive
Microsoft・Oct 2012–Sep 2019・Moscow
As a Partner Account Manager, I was responsible for transforming partners from an on-prem to a SaaS business model and launching joint cloud offers for Office 365, PowerBI, and Azure aiming at revenue growth. Deliver our Cloud Strategy and Vision to partners and customers through in-person meetings, webinars, seminars, marketing events and joint planning.
- Launched 3 product offers together with partner teams → tested hypothesis with first sales
- Managed joint product marketing projects with partners → increased leads generation for their offers
- Onboarded new partners to Microsoft product ecosystem → reduced time to market for their value propositions
Education
Information security engineer
Kazan State Technical University・1999–2005・Kazan
Topics covered: Information Technology and Computer Science.
Business manager
Kazan Federal University・2011–2012・Kazan
Topics covered: business and people management.
Skill stack
Customer-centric
Customer Development Interviews Value proposition
Planning and prioritization
Hypothesis funnel ICE/RICE Product requirements Metrics tree
Product analytics
Unit economy Google Analytics SQL (basic) Power BI Excel
Leadership and teamwork
Public speaking Team management
Content and collaboration
CMS Tools Notion CODA
Prototyping
Figma Balsamiq Miro
Marketing Skills
Research Digital Advertising
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